what fuckery is this?

So today I was out and about and wandered past a chemist. They had bags out the front (the ‘enrivo’ bags made of unrecycleable plastic monstrosities) with the slogan ‘It’s all WHITE to say NO’.

I was…taken aback. To say the least. I stopped, I looked. I walked on. I went back.

How the HELL is this a good slogan against Child Sexual Abuse? How? What part of this makes sense?

The pitch with it is “Bravehearts encourages all Australians to purchase an official white balloon, or white balloon day enviro-bag from any Terry White Chemist and to wear white, the colour symbolising a child’s innocence – to show support for victims, help shift attitudes and break down the stigma and silence associated with child sexual assault.”

If it’s all ‘white’ to say no, that presumes it’s all ‘white’ to say yes. And places the fucking burden of not only dealing with the assault but also dealing with the presumed consent square on a child. Propositioning a child is not okay, they shouldn’t fucking HAVE to say no! How is this something that has become a slogan for a charity working against child sexual assault and abuse?

It’s bad enough that rape ‘awareness’ campaigns for adult women centre on ‘YOU make it stop’ but now kids are responsible for stopping it too?

I know, I know, it’s not meant that way. Pity about it coming across like that then…